Back in May, I scored tickets to an event I’d heard whispers about but had never experienced firsthand: Unique LA. Let me just say — it completely blew me away. Imagine walking into a giant marketplace buzzing with creativity, brimming with incredible local finds, and filled with the kind of energy that makes you want to stay all day. That’s exactly what happened to me. I went alone, wandered for hours, and honestly had the best time ever.
If you’re the type who loves discovering new brands, supporting small businesses, or just treating yourself to one-of-a-kind treasures, then this event is going to be right up your alley.
What Exactly Is Unique LA?
Unique LA is more than just a shopping event — it’s a movement. Touted as the largest “buy local” shopping event in the country, it brings together an incredible mix of entrepreneurs, designers, and artists under one roof.
The mission? To give these creatives the chance to grow, thrive, and sustain their businesses, while connecting the public to the very best local small businesses and design talent. It’s a win-win: you get to shop cool, original products, and your dollars go directly back into the community.
Founder Sonja Rasula put it best:
“Your dollars make a direct impact in your neighborhood! The entrepreneurs you shop from at Unique LA are registered business owners in their cities, and therefore local taxpayers, so buying from them directly helps your neighborhood public schools, libraries, fire departments, parks, and more. How great is that?!”
That’s shopping with purpose — and it feels good.
When and Where to Find It
The event pops up a couple of times a year in different locations, so it’s worth keeping an eye out. At the time of my visit, the next stop was Santa Monica, with the event happening at the iconic Barker Hangar. After that, they were heading to Downtown LA in December — perfect timing for holiday shopping.
And here’s the exciting part: there’s a Unique San Diego in the works, which means the concept is expanding and even more people will get the chance to shop small while going big on style. You can always check the Unique Markets website for the latest schedule and details.
Why It’s Worth the Hype
I’ve been to plenty of markets and pop-ups before, but Unique LA has its own vibe. It’s not just about browsing — it’s about connecting. You meet the actual makers, hear their stories, and get to see firsthand the passion behind their products. That personal touch makes every purchase feel special.
Plus, the sheer variety is mind-blowing. From art prints to handcrafted jewelry, from organic skincare to gourmet treats, every booth I stopped at had something unique (pun intended). And yes, I wanted to buy everything. Pro tip: bring a budget but also bring some flexibility, because trust me — you’ll find things you didn’t even know you needed.
My Favorite Find
I can’t write about my experience without giving a shoutout to Perfectly Baked, the adorable baby and kids apparel company that actually gave me my ticket to the event. Their pieces are ridiculously cute — we’re talking onesies covered in little cupcakes and croissants (yes, it’s as sweet as it sounds). I picked up a pink one for a friend’s baby, and it was such a hit.
That’s what makes Unique LA so fun: you stumble across brands you’ve never heard of before and walk away with gifts that are thoughtful, quirky, and totally memorable.
Final Thoughts
Unique LA isn’t just another shopping trip — it’s an experience. Whether you go with friends or (like me) fly solo, it’s a full-day adventure of exploring, discovering, and supporting local talent. And the best part? Every dollar you spend makes a positive impact in the community.
So next time you see Unique LA on the calendar, make it a priority. Bring your wallet, bring your curiosity, and prepare to be inspired. Who knows — you might just find your new favorite brand, the perfect gift, or a piece that makes your home feel a little more, well, unique.



