Hello beauties! Over the years, I’ve shared the beauty secrets of Patricia Altschul, Cameran Eubanks (Wimberly), Naomie Olindo, Kathryn Calhoun Dennis, and even a hair tutorial from Madison LeCroy. But today, I thought it would be fun to round everything up into one place—specifically their favorite affordable drugstore products. Because let’s be honest: there’s nothing better than discovering that the stars’ beauty must-haves don’t always come with luxury price tags.
Below you’ll find the tried-and-true drugstore gems these Southern Charm ladies love, many of which are under $10.
Patricia Altschul’s Picks
Patricia may be known for her elegance and old-school glamour, but some of her beauty go-tos are surprisingly budget-friendly.
- Sally Hansen Miracle Gel Nail Polish ($8) – Her favorites are Shock Wave (289), a bold pop of pink, and Wine Stock (480), a rich, deep red. The formula itself is fantastic, giving that salon-like finish without the UV lamp.
- L’Oréal Paris Infallible Pro-Matte Foundation ($9) – A demi-matte, medium coverage foundation that blends beautifully. While it might not be ideal for textured or oily skin, it’s a winner if your complexion is normal and smooth.
Cameran Eubanks’ (Wimberly) Favorites
Cameran has a knack for choosing beauty products that are both fun and functional. Her picks prove you don’t need to splurge to glow.
- L’Oréal Paris Infallible Pro-Matte Foundation ($9) – A repeat favorite among the Charm cast!
- NYX Duo Chromatic Highlighting Powder in Lavender Steel ($8) – This stunning lavender-to-pink shifting highlight doubles as a gorgeous blush topper.
- NYX Butter Gloss in Maple Blondie ($5) – Not only does it smell and taste amazing, but it also comes in a wide range of flattering shades.
- Wet n Wild Lip Liner in Brandy Wine #666 ($3) – A cult classic liner that works with so many lipsticks. Cameran loves using it under pink lipstick for the perfect blended pout.
- CeraVe PM Facial Moisturizing Lotion ($15) – A no-fuss, sensitive-skin-friendly moisturizer that delivers hydration without irritation.
- L’Oréal Paris Sublime Bronze Self-Tanning Towelettes ($9) – Easy to use, portable, and perfect for achieving a subtle sun-kissed glow.
- Rembrandt Deeply White + Peroxide Whitening Toothpaste ($10) – Her pick for keeping her smile camera-ready.
Naomie Olindo’s Favorites
Naomie keeps it simple but effective with her drugstore must-haves.
- Dr. Dan’s CortiBalm ($6) – A soothing lip balm that’s especially great if you struggle with dryness or irritation.
- Caress Botanicals Shower Foam in White Orchid & Coconut Milk ($10) – A luxurious-feeling shower product at an affordable price. It smells heavenly and feels like a spa in your bathroom.
Kathryn Calhoun Dennis’ Picks
Kathryn’s favorites lean toward products that bring drama and polish—perfect for her bold, glamorous style.
- Sally Hansen Airbrush Legs Leg Makeup ($8) – Not just for legs! Kathryn admits she’s sprayed it all over before a night out. It gives skin that smooth, flawless finish.
- L’Oréal Voluminous Mascara ($7) – A cult-classic mascara loved by celebs (yes, even the Kardashians). It adds volume without clumping and has stood the test of time.
- Ardell Faux Mink Lashes ($6) – Affordable, fluttery lashes that elevate any look. Kathryn loves Ardell for reliable lash options.
- Physician’s Formula The Healthy Foundation SPF 20 ($15) – A lightweight yet buildable foundation with the added bonus of sun protection.
- Physician’s Formula Conceal Rx Concealer ($8) – High coverage in a tiny tube, perfect for covering blemishes or brightening under eyes.
- Big Sexy Hair Powder Play Volumizing & Texturizing Powder ($17) – Technically a bit more than “drugstore cheap,” but still widely available. It adds instant lift and texture for voluminous hair.
What We Can Learn from the Charmers
The best part about this roundup? It shows that even reality TV stars with access to luxury products still appreciate a good drugstore gem. These finds are affordable, accessible, and genuinely effective. From Cameran’s love of NYX and Wet n Wild, to Patricia’s classic nail polish shades, to Kathryn’s bold lashes and volumizing tricks—there’s something for every style and budget.
So next time you’re wandering the aisles of Target or your local drugstore, keep an eye out for these Southern Charm-approved products. You might just find your new favorite without breaking the bank.
